The University fundraising challenge

12 September 2010 | By Cause4 staff

The student population has huge potential to promote and facilitate charitable fundraising. Apparently 477,277 ‘freshers’ joined higher education in the UK in 2009. Another half a million will do the same later this month. If the means could be established by which every student donated £1 each year on top of what they might already give charitably, a sum not far short of £2m could be generated annually to support charities.

Cause4 is reliably informed that many students happily ‘flash their cash’ on nights out. A recent student survey carried out by The Student Room reported that most students admit to spending in the region of £21-31 a night and go out at least three times a week. If the maths is correct, that’s at least £63 a week. We often think of students as swamped with debt, burdened by tuition fees and exploited by landlords. If The Student Room report rings true, perhaps the reality is a fraction less grim?

So the question is how do we encourage and support more students to give and to fundraise? The potential for galvanised armies of students to achieve formidable things is immense. Equipped with a know-how about networking through social media and armed with multiple contacts that no other generation can easily rival, the student body is a force with which to be reckoned. With the help of current university students, Cause4 is developing its own version of University Challenge. It may or may not involve Jeremy Paxman. Watch this space!

Back to top

Blog index

“Cause4 has had a transformational effect on the Festival, at the level of innovation in organisational development, as well as in fundraising.”

Chris Martin, Trustee of Salisbury International Festival

More by posts by Cause4 staff

Cause4's Pick of the Month - August 2019

1st August, 2019 | By Cause4 staff

It's a new month and the Cause4 team are excited to introduce another four inspiring individuals that are guiding the way in charity leadership, social entrepreneurship, Trusteeship and Arts Fundraising. Read on to meet our pick of the month for August. 

Cause4’s response to: The UK Civil Society Almanac 2019 Report

15th July, 2019 | By Cause4 staff

The UK Civil Society Almanac Reports, released by the National Council for Voluntary Organisations (NCVO), is a crucial source of data that has been providing insights into developments in the voluntary sector since 1996. NCVO has now released its latest annual report, of which the following response will outline key findings including positive growth in terms of grants and investments, whilst public donations and fundraising decline. Diversity in particular has been highlighted as an ongoing issue within the sector throughout the report.  

Cause4's Pick of the Month June 2019

4th June, 2019 | By Cause4 staff

As we approach summer and the longest day of the year this month, we can’t believe quite how fast this year has gone – or the 10 years that led up to our birthday party in May! In our spirit of Sharism, check out our favourite Charity Leader, Entrepreneur, Trustee and Arts Fundraising and Philanthropy Fellow of the Month for June!