Viewpoint

Take a look at the latest opinion pieces from the Cause4 team.

Feature story

AI and Chat GPT in Fundraising – its role, uses and implications

22nd May, 2023 | By Lucy Pratt

With technology continuing to embed itself in all aspects of our lives at great speed, much has been written about AI technology, and how this is likely to facilitate the biggest shift in our working practices since the industrial revolution.

This week, OpenAI chief executive (and the inventor of Chat GPT) Sam Altman lauded the new generation of digital chatbots for their potential to “improve nearly every aspect of our lives”. 

However, his positivity also came with words of warning, “if this technology goes wrong, it can go quite wrong, we want to work with the government to prevent that from happening.”

With every great revolution, comes trepidation, but looking at such technology through the eyes of a fundraiser, we need to ask whether this is the future of fundraising, or merely a tool to support us in our journey to create positive change? In a series of articles, we aim to open up discussion and debate on this topic.

Pick of the Month - December 2024

1st December, 2024 | By Katy Owen

Welcome to December's Pick of the Month! Dive in to discover insights from some truly inspiring individuals.

The Royal National Institute of Blind People – What can we take from the Pears Centre investigation?

13th July, 2020 | By Nye Greenfield

With the recent release of the Charity Commission investigation into the Royal National Institute of Blind People, there are a number of key lessons which charities of all sizes can take from this case.

The Golden Rules of Trustee Recruitment

9th July, 2020 | By Niloufar Abhari

Recruiting competent, innovative and passionate Trustees is crucial for charities to perform at their best, especially during such extraordinary times as these. How can we do it best?

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Ben Wilson writes for Cricket World on amateur cricket and Covid-19

3rd July, 2020 | By Ben Wilson

Ben Wilson joins forces with Dr. Steve Greenfield (Professor of Sports Law & Practice, Westminster Law School) to reflect on the state of amateur cricket, and how Covid-19 might be the very catalyst for change across the recreational game.

 

Pick of the Month - July 2020

3rd July, 2020 | By Naomi Chapman

Welcome to July’s Pick of the Month, which features changemakers from across the charity sector.

Shared concerns: lessons from Cause4 Power Hours

30th June, 2020 | By Naomi Chapman

Some of the common concerns amongst charities who seek support during Cause4’s Emergency Power Hours.

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Michelle Wright writes for WeAreTheCity

30th June, 2020 | By Michelle Wright

Cause4 CEO Michelle Wright considers why we should maintain ethical strategies when struggling to even stay afloat.

Amanda Parker writes for Civil Society

29th June, 2020 | By Amanda Parker

Cause4's Diversity and Inclusion Lead writes for Civil Society on how to embed diversity and inclusion in fundraising. 

Why charity partnership is more important than ever

25th June, 2020 | By Niloufar Abhari

Given the unique challenges facing the charity sector today, from dealing with a global pandemic to addressing racial inequality, partnerships between charities is critical. 

Ben Wilson writes for UK Footie on Amateur Sports Clubs and Covid-19

23rd June, 2020 | By Ben Wilson

Ben Wilson writes for UK Footie on the importance of Amateur Sports Clubs having a good post-Covid-19 strategy.

Ben Wilson writes for Cricket World on fundraising strategy

8th June, 2020 | By Ben Wilson

Ben Wilson writes for Cricket World about grassroots cricket's need for a good post-Covid-19 strategy.

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