Viewpoint

Take a look at the latest opinion pieces from the Cause4 team.

Feature story

AI and Chat GPT in Fundraising – its role, uses and implications

22nd May, 2023 | By Lucy Pratt

With technology continuing to embed itself in all aspects of our lives at great speed, much has been written about AI technology, and how this is likely to facilitate the biggest shift in our working practices since the industrial revolution.

This week, OpenAI chief executive (and the inventor of Chat GPT) Sam Altman lauded the new generation of digital chatbots for their potential to “improve nearly every aspect of our lives”. 

However, his positivity also came with words of warning, “if this technology goes wrong, it can go quite wrong, we want to work with the government to prevent that from happening.”

With every great revolution, comes trepidation, but looking at such technology through the eyes of a fundraiser, we need to ask whether this is the future of fundraising, or merely a tool to support us in our journey to create positive change? In a series of articles, we aim to open up discussion and debate on this topic.

Topics: 
Current interest
Fundraising & philanthropy

Pick of the Month - July 2025

1st July, 2025 | By Lucy Grehan-Bradley

Welcome to July's Pick of the Month! We’re excited to feature individuals who are making a real impact in the charity world. From creative social innovators to tireless charity leaders, their work is all about driving change and improving lives. We’ll take a closer look at their unique paths, the challenges they’ve navigated, and the incredible contributions they’re making to communities across the UK. Come join us in celebrating their inspiring efforts! 

Michelle Wright quoted in Arts Professional

10th January, 2020

Stepping away from senior royal duties could liberate the couple to speak out more openly about discrimination, cultural sector figures have commented.

Topics: 
Fundraising & philanthropy

Pick of the Month - January 2020

3rd January, 2020 | By Naomi Chapman

For some ultimate ‘new year, new you’ inspiration, check out our round up of the charity sector for January: this month we have sector leaders using hip-hop to combat loneliness, writing to build confidence, and business skills to support governance.

Fundraising in Times of Crisis

10th December, 2019 | By Frances Campbell

What can we learn from historic crises about how to fundraise in a time of crisis?

Topics: 
Fundraising & philanthropy

Pick of the Month - December 2019

2nd December, 2019 | By Naomi Chapman

December's Pick of the Month showcases youth music, employment training for those experiencing homeless, and a food charity that helps solve food waste, loneliness and hunger with one scheme.

Topics: 
Current interest

The Value of Well-Judged Reserves

11th November, 2019 | By Naomi Chapman

Cause4 responds to recent negative press about the reserves of military charities by considering the many factors that should influence a charity's Reserves Policy.

Topics: 
Support and advice

Pick of the Month - November 2019

1st November, 2019 | By Naomi Chapman

Remember, remember, it’s Pick of the Month for November! We’re so excited about this month’s round up of changemakers in the charity sector. The work that these leaders are doing is making a huge difference in many areas: from the arts, to refugees, to homelessness. 

Major overhaul needed in Charity Audits

8th October, 2019 | By Naomi Chapman

Cause4 analyses two worrying trends in Charity Account auditing: the simultaneous lessening of quality and increase in prices.

Topics: 
Current interest
Support and advice

Pick of the Month - October 2019

7th October, 2019 | By Naomi Chapman

It’s October, the nights are drawing in, and everyone is dusting off their winter coats. To warm you up as we move into Winter, here’s Cause4’s monthly round up of exciting leaders from across the third sector. 

Topics: 
Current interest

International Week of Happiness

25th September, 2019 | By Annie Jarvis

Annie Jarvis writes for International Week of Happiness, showcasing the work Cause4 are doing to improve employee wellbeing.

Topics: 
Support and advice

Common Goal - The 1% are giving 1%.

24th September, 2019 | By Nye Greenfield

Common Goal is an initiative which redistributes footballers' wages to enhance social development. But how does it work? Who supports it? And is it having a real impact?

Topics: 
Fundraising & philanthropy

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