Viewpoint

Take a look at the latest opinion pieces from the Cause4 team.

Feature story

Pick of the Month - February 2021

2nd February, 2021 | By Edward Drew

As we refocus and rebuild from 2020, we spoke to four people who are shaping the sector. From a Charity Leader who is connecting asylum seekers and English language volunteers, to a Trustee leading a student union through Covid-19.  

Pick of the Month – April 2024

1st April, 2024 | By Lucy Pratt

This month, our Picks come from all corners of the charity sector – from basketball to baking! It's promising to see so many indviduals finding creative ways to support and develop communities. 

10 Years of TLP – An Interview with Michelle Wright

31st August, 2023 | By Lucy Pratt

This month, Cause4 are celebrating 10 years of the Trustee Leadership Programme, which was launched in 2013 to address the lack of effective and engaging governance training in the sector and seek to answer the question: How can I become an effective charity trustee?

To kick-off this month of celebrations, we decided to interview the programme founder, Michelle Wright, to understand why she started the programme in the first place, and what she envisions for the future of trusteeship. 

LGBTQIA+ Communities, Governance and the Charity Sector

31st August, 2023 | By Lucy Pratt

The benefits of a more diverse charity sector, amongst donors, charity staff and Grantmakers alike, is well known. It allows for a larger talent pool for recruitment, new perspectives, more astute decision-making and a general improvement in performance via increased engagement and trust. Are we doing enough to engage LGBTQIA+ Trustees?

Pick of the Month – August 2023

1st August, 2023 | By Lucy Pratt

August's Pick of the Month explores sectors from sport to wellbeing with leaders, trustees and entrepreneurs working hard to create change for communities and individuals alike. Despite each of our Picks working in very different areas, they all highlighted the value of curiosity and patience in the professional journey. Take a read of the full piece to gain more insight from each Pick – we admire all of their work and experience!

Pick of the Month – July 2023

3rd July, 2023 | By Lucy Pratt

We're back with another selection of 'Picks' doing remarkable work across the charity sector – from arts and health to support for the homeless. Take a read to get inspired by their journeys... Each individual has been committed, creative and persevering in their work, making a significant impact and influence along the way!

Chat GPT & Fundraising: what's next?

19th June, 2023 | By Lucy Pratt

We have a confession to make...

What are the ethical concerns of using Chat GPT and AI technology for fundraising?

8th June, 2023 | By Lucy Pratt

While AI technology, including Chat GPT, offers various benefits for fundraising, there are ethical concerns that organisations should be mindful of. 

How charities are using AI to support fundraising

5th June, 2023 | By Lucy Pratt

Several charities have started utilizing AI technologies to support their fundraising efforts. Here are a few examples:

Pick of the Month – June 2023

5th June, 2023 | By Lucy Pratt

We're back! Now, at 2023's halfway point, we've got another set of 'Picks' doing brilliant work across the charity sector – from social entrepreuners doing astounding work to make advances in sustainability to charity leaders helping Londoners access creative education. June's selection have diverse interests and make for an inspiring read. 

How Chat GPT can support fundraisers

30th May, 2023 | By Lucy Pratt

Whilst Chat GPT is a relatively new technology, there are several ways in which charities and non-profit organizations have started to utilise AI-powered chatbots and conversational agents to support their fundraising efforts.

AI and Chat GPT in Fundraising – its role, uses and implications

22nd May, 2023 | By Lucy Pratt

With technology continuing to embed itself in all aspects of our lives at great speed, much has been written about AI technology, and how this is likely to facilitate the biggest shift in our working practices since the industrial revolution.

This week, OpenAI chief executive (and the inventor of Chat GPT) Sam Altman lauded the new generation of digital chatbots for their potential to “improve nearly every aspect of our lives”. 

However, his positivity also came with words of warning, “if this technology goes wrong, it can go quite wrong, we want to work with the government to prevent that from happening.”

With every great revolution, comes trepidation, but looking at such technology through the eyes of a fundraiser, we need to ask whether this is the future of fundraising, or merely a tool to support us in our journey to create positive change? In a series of articles, we aim to open up discussion and debate on this topic.

Let’s get started

Start a conversation that matters

Talk to us

Take a look at some of our courses

Find out more